BUILT BY DESIGN
Every business needs something different, so instead of pre-packaged bundles, I build your project around what actually makes sense for you. No filler. No paying for things you don't need.
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Over the years, I've tested and refined my approach by working with businesses of all sizes. I've created a blueprint that every successful project has in common and stripped away the fluff that doesn't work across the board. This is the Field Method, built by design:
01 FRAME
Every project starts with a call or email to get to know your business, your goals, and what you're looking to achieve with this project. If we're a good fit, I'll put together a project overview that frames up your deliverables, timeline, and investment. We can adjust these to fit your goals and budget as-needed. Once you sign off, we'll lock everything in with a contract and 50% deposit—the rest is due when I deliver your final files.
02 IMMERSE
Now we dig into your story. I get it—you don't have bandwidth for back and forth calls while running your business. So I'll send you a questionnaire to answer on your own time that covers the things that matter like: why you started your business, who you're speaking to, and how you want your brand to make people feel. From your answers, I'll put together a document with two parts: your brand foundations + creative direction.
03 EXECUTE
Time to bring your brand to life! Once you've signed off on the creative direction, I'll build out your complete brand system. This includes one strong logo concept (developed with variations, colors, and typography), real-world mockups tailored to your business, and everything presented for your feedback.
04 LAYER
Let's expand your brand where it matters.
Now that your foundations are solid, we customize everything else to fit what you actually need—no extra assets gathering dust in a folder wondering why you needed them in the first place. You choose what makes sense for your business right now, and I'll layer those into your brand kit along with your other brand assets.​
05 DELIVER
Everything you need to grow your business with confidence. Once we've completed all your assets, I'll package up every file format you could need and create a brand overview document so you know exactly how to use your brand system with confidence. You'll have clarity on what you own and how to use it—no guessing, no steep learning curve. Your brand is ready to work for you immediately.​